Alex Holmes led MoneyGram as chairman and chief executive from January 2016 until he was replaced as CEO in October 2024, a period that included a big shift to digital transfers, a sale to a private equity firm, and a cyberattack. Payments Dive reported that MoneyGram named Anthony Soohoo as its new CEO on October 28, 2024, with the change effective immediately, and that Holmes had been chairman and CEO since January 2016. This article looks at what Holmes said about the business, what the company announced during his tenure, how the 2023 sale to Madison Dearborn Partners fits in, and what is and is not known about his departure. It sticks to public reports, and it does not guess at reasons that the company did not state.
Who Is Alex Holmes?
Alex Holmes is a financial services executive who became MoneyGram’s chairman and CEO in January 2016, according to Payments Dive. MoneyGram is a Dallas-based remittance company, which means it helps people send money across borders. Payments Dive describes it as founded roughly 80 years ago, with about 50 million people in 200 countries and territories using its services each year to send 200 billion dollars.
We did not find a detailed biography in the sources we could read, so we do not list his earlier career. The company’s own executive bio pages came up in search results, but we did not read them.
The Digital Push
An Axios interview from August 2021 shows how Holmes described the business. He said the pandemic pushed innovation forward and that digital shifts were becoming permanent. He noted that older customers were adopting digital services faster than he expected. He said MoneyGram’s digital transactions rose 44 percent year over year in the second quarter of 2021, after growing 106 percent in the second quarter of 2020. You can read the interview in Axios’s conversation with Alex Holmes.
These figures are company numbers shared in an interview. They show the direction of the strategy: moving more transfers to apps and websites while keeping a global network of agents and cash locations.
Crypto and Compliance
In the same interview, Holmes discussed a partnership with Coinme that lets customers move cash into and out of bitcoin wallets through MoneyGram’s mobile platform. He said the company avoids holding crypto on its balance sheet and does not take long positions in it, and that it applies the same identity, data collection, and anti-money laundering standards to crypto that it uses for other currencies.
He also said retail partners had been more reluctant than banks or regulators to take part in crypto-related services, often because of perceived regulatory risk. This is a reminder that money transfer companies work under strict rules, and that new products need careful compliance.
The Sale to Madison Dearborn Partners
FinTech Futures reported that MoneyGram announced on February 17, 2022, that private equity firm Madison Dearborn Partners would acquire it for 11 dollars per share in cash, a deal it valued at about 1.8 billion dollars. In that report, Holmes said the deal would enable the company to accelerate its digital growth strategy. That report is on the FinTech Futures website.
Valuations differ across sources. Wikipedia’s MoneyGram page says the acquisition was for 1 billion dollars in cash, while Payments Dive and FinTech Futures use 1.8 billion dollars. The difference may come from whether debt is counted, but we could not confirm that. Wikipedia says the acquisition was completed on June 1, 2023.
Holmes on Going Private
FXC Intelligence published an interview with Holmes in June 2023 about the move to private ownership. In it, Holmes said that taking a US-based public money transfer company private is possible but demands heavy time and effort. He said private ownership lets the company pursue longer-term plans rather than meeting quarterly earnings expectations. The article notes that the sale ended a 19-year Nasdaq listing.
He also said digital is the future, but cash remains essential in many markets, and he gave Spain as an example where he estimated only about 10 percent of transactions are digital. He described a strategy that is set market by market, with a focus on elevating the brand among first-generation migrants and higher-end consumers with cross-border needs.
Market Pressures He Described
In the same interview, Holmes pointed to several pressures. He said service costs keep rising while remittance prices fall, which squeezes margins. He said government actions such as currency controls in parts of Africa and Asia make operations harder. He said higher interest rates and the need for large pools of cash raise costs for newer entrants. And he said economic uncertainty, including the Russia-Ukraine conflict, adds strain.
One quote from the interview captures the margin point: prices are going up everywhere in the world except in remittances. Whether or not readers agree with his analysis, it shows the competitive environment in which the company operates, with digital rivals such as Remitly and Euronet Worldwide named by Payments Dive.
Sponsorship and Brand Building
Holmes also talked about MoneyGram’s title sponsorship of the Haas F1 Team. He said it supported direct-to-consumer promotions, including cash giveaways and trips, and that the team’s exposure raised brand awareness in markets where MoneyGram had little presence. Wikipedia reports that the sponsorship was announced in October 2022 for the 2023 to 2025 seasons, and cites a December 2025 report that Toyota Gazoo Racing will replace MoneyGram as Haas’s title partner for 2026.
Sponsorships are costly, and their value is hard to measure. For a money transfer brand, the goal is trust and recognition among people who may send money home.
The 2024 Leadership Change
Payments Dive reported that MoneyGram named Anthony Soohoo as CEO in a press release on Monday, October 28, 2024, and that the change took effect immediately. Soohoo had been an executive vice president in Walmart’s home division until January 2023, and earlier held senior roles at CBS and Yahoo. MoneyGram described him as an experienced technology executive with deep expertise leading digital transformations. You can read the details in Payments Dive’s report on the CEO change.
The report says Holmes was replaced as CEO and that the release did not name a successor as board chairman. MoneyGram said the change was the result of a months-long process led by its board of directors, and a spokesperson said it was not related to the recent cyber issue.
The Cyberattack
The leadership change came weeks after a cyberattack in September 2024 that shut down MoneyGram’s international money transfer services for about five days, according to Payments Dive. The company later disclosed that sensitive customer data had been stolen, and it declined to give an update on the impact.
The company said the CEO change was not related to the attack. We cannot know the reasons behind a board’s decision beyond what the company states, and we do not speculate. The two events happened close together, which is why readers often connect them, but the available reports do not establish a link.
What Happened to Customers’ Data?
When a company discloses that sensitive data was stolen, customers should take steps to protect themselves. Watch your bank and card statements, set up alerts, and consider placing a fraud alert or credit freeze if you have used the service. Be careful with emails and texts that claim to be from MoneyGram or your bank, since criminals often use breach news to send phishing messages.
For general advice on staying private after a data breach, that guide gives simple habits. If you think your information was exposed, check the company’s official notices for what it offers, such as credit monitoring.
What Is Known About Holmes Since
We did not find reports in our sources about Holmes’s activities after October 2024. The Payments Dive article says he was replaced as CEO and that no board chairman successor was named in the release. We do not know whether he stayed on in another role, so we do not state that.
If you need to cite his current position, check the company’s leadership page, regulatory filings, or his public professional profile.
Lessons From the Holmes Years
Several themes stand out. A remittance business must balance digital growth with cash networks. Private ownership can allow long-term investment, but it also brings debt and pressure for returns. Regulatory and security risks are constant. And leadership changes in a private company are often explained in brief statements, leaving readers with questions.
For customers, the most practical lessons are to compare fees and exchange rates, use official channels, and protect personal data. For analysts following the wider market, the story shows how a once-public payments company changes after a buyout.
What Customers Can Take From This
If you use a money transfer service, the leadership of the company matters less than the basics. Compare the fee and the exchange rate, check how fast the money arrives, and confirm how the recipient will collect it. Use official apps and agent locations, keep your receipts, and report any problem quickly. Changes at the top of a company rarely change these everyday steps, but they are a good reason to read notices from the company.
What We Could Not Verify
We could not open MoneyGram’s investor relations pages or the original 2024 press release. We did not find Holmes’s own statement about his departure. Deal values differ among sources, and we could not resolve the difference. Some of the Axios and FXC numbers are company claims from interviews.
For legal or professional work, use primary documents such as company press releases and filings.
Conclusion
Alex Holmes served as MoneyGram’s chairman and CEO from January 2016 until the company announced on October 28, 2024 that it had named Anthony Soohoo as CEO with immediate effect. During his tenure, MoneyGram pushed digital growth, explored crypto partnerships under strict compliance rules, agreed in February 2022 to be bought by Madison Dearborn Partners at 11 dollars per share, and went private in 2023. The leadership change followed a September 2024 cyberattack, though the company said it was not related. Facts about Holmes’s role after the change are not in the sources we read.
The story is a useful example of how global payments companies adapt to digital competition, regulation, and security risks, and why careful reading of public statements matters.
Frequently Asked Questions
1. Who is Alex Holmes?
He was MoneyGram’s chairman and CEO from January 2016, and was replaced as CEO in October 2024, according to Payments Dive.
2. Who replaced him as CEO?
MoneyGram named Anthony Soohoo as CEO on October 28, 2024, effective immediately.
3. Was the change related to the cyberattack?
A spokesperson said it was not related to the recent cyber issue. The change followed the attack by weeks.
4. What happened to MoneyGram under Holmes?
It grew digital transfers and was acquired by Madison Dearborn Partners in a deal announced in February 2022 and completed in June 2023.
5. How much was the deal worth?
FinTech Futures and Payments Dive cite about 1.8 billion dollars, while Wikipedia says 1 billion. Sources differ.
















